Avnet Express' Drive for Innovation Wins a min's Editorial & Design Award in the "Special Section/Microsite" Category
Nov 28, 2011
PHOENIX and SAN FRANCISCO, Nov. 28, 2011 /PRNewswire/ -- UBM Electronics, a UBM company and the daily source of essential business and technical information for the electronics industry's decision makers, and Avnet Express, the e-Commerce engine for Avnet, Inc. (NYSE: AVT), today announced that the Drive for Innovation, which showcases electronics innovation in the United States with a cross-country journey in an electric vehicle -- a General Motors Chevrolet Volt, won a min's Editorial & Design Award in the B2B "Special Section/Microsite" category.
The min's Editorial & Design Awards program recognizes excellence in content and design among consumer, business-to-business and specialized information media brands. The awards were judged by a panel of editors, designers and consultants.
About the Drive for Innovation Program:
The Drive for Innovation program is sponsored by Avnet Express, the e-Commerce engine for Avnet Electronics Marketing, an operating group of Avnet, Inc. (NYSE: AVT). Since July 2011, the Chevrolet Volt has been making periodic stops throughout the journey, where Brian Fuller, Editorial Director of EE Times and the driver of the Chevrolet Volt, has been interviewing engineers, entrepreneurs, innovators and students, and blogging and posting video updates about his experiences. The trip details the electronic innovations behind the Chevrolet Volt and the future of plug-in electric cars. The multi-faceted program is anchored by a website that features content from the road trip, a drive tracker and an interactive map that highlights the tour as well as games and prizes to fuel community engagement.
Avnet Express gives design engineers and purchasing professionals online access to the world's largest catalog of electronic component products, which tops five million parts. Avnet Express offers parametric searching capabilities and the ability to upload a bill of materials (BOM) for easier sourcing of products and a consistent global platform of localized content. The site can be accessed in nine languages and 13 currencies.
To view the multimedia assets associated with this story, please click: http://www.multivu.com/players/English/51004-drive-for-innovation/
For more information on UBM Electronics, please contact:
Felicia Hamerman, Vice President, Marketing
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SOURCE UBM Electronics