UBM Studios Expands its Virtual Capabilities in Europe and Asia

May 2, 2011

CHICAGO, May 2, 2011 /PRNewswire/ -- According to Targus, the global virtual conference market will grow at a compound annual growth rate of 56 percent between 2010 and 2015.  With more than 100 virtual business solutions delivered in 2010, UBM Studios today announced that it is expanding its virtual business capabilities in Europe and Asia in order to serve these growing markets. 

UBM Studios will offer strategic sales and sales support through UBM Studios Europe, based in London, under the leadership of Adrian Barrick, CEO, UBM Built Environment, and Nina Wright, Deputy CEO of UBM Built Environment & Board Member of UBM Studios. In addition, sales leads and sales opportunities in Asia will be handled through UBM Studios Asia, based in Hong Kong, managed by Jerome Hainz, Manager eBusiness, UBM Asia.  With the addition of these offices, UBM Studios will streamline communications and create a cohesive virtual events team sharing best practices.

"We are focused on meeting market demand and providing our customers with global accessibility, in order to meet the needs of different regions.  This is a key milestone for UBM Studios; these rapidly growing geographies offer a huge potential to our business," said Kate Spellman, Executive Vice President, UBM and President, UBM Studios. 

UBM Studios offers complete virtual solutions including, but not limited to, marketing, communication and education needs with content, communities and social networking globally.  In addition, the international offices will help capitalize on the growth capabilities in Marketing-as-a-Service (MaaS) through technology innovation; user experience; and digital, mobile and social media.

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About UBM Studios

UBM Studios leads the industry in world-class user engagement for virtual environments, social networking and gaming.  A global marketing service, UBM Studios delivers content, audience and in-depth analytics driving deeper award-winning user engagement paired with vision, process and execution.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com

Contact
Michele McPhail
UBM Studios
773 687 4321
michele.mcphail@ubm.com

SOURCE UBM Studios