UBM TechWeb Light Reading Presented the Ethernet Expo Digital Summit, Targeted to the Global Carrier Ethernet Community

Virtual Event Leader UBM Studios Provided 3D Platform

Dec 8, 2010

CHICAGO, Dec. 8, 2010 /PRNewswire/ -- UBM TechWeb Light Reading presented the Ethernet Expo Digital Summit on October 26, 2010 from 10 AM - 2PM Eastern.  The digital summit was targeted to the global carrier Ethernet community.  UBM Studios, a leader in virtual events and virtual business solutions, provided the 3D platform for the event.

(Photo:  http://photos.prnewswire.com/prnh/20101208/NY13831 )

The event offered attendees and sponsors the opportunity to preview webcast sessions, set up meetings and network before the live Ethernet Expo Americas event which took take place November 2-3, 2010 in New York.  

Highlights of the digital summit included:

  • Live webinars from Level 3 Communications, Neutral Tandem, RCN Metro Optical Networks, and more.
  • Live one-on-one chats with attendees and sponsors.
  • Scheduled chat sessions with Light Reading editors and Heavy Reading analysts before and after the live Ethernet Expo Americas event.

The event included an Exhibit Hall with booths from platinum sponsor Fujitsu; participating sponsors Level 3, Neutral Tandem, Sidera, Transbeam, MRV, Telco Systems, Tellabs, Cyan and Omnitron Systems.

Additionally, the digital summit reconvened on November 16, 2010 to enable individuals in the Ethernet Community to visit Ethernet Expo digital booths, chat in the lounge with peers, download content from the event and attend post-show Webinars.

The virtual event drew a total of 985 registrants and 214 live attendees. Notable statistics include:

  • 71% of attendees said they plan to do business with an exhibitor in the near future
  • 76% of attendees said it is highly likely they will come back for the next edition of EEDS

Due to this year's success, Light Reading is planning another Ethernet Expo Digital Summit for the live Ethernet Expo Americas event that will take place November 8-9, 2011 in New York.  Learn more about Light Reading's events.

For additional information on UBM Studios or to purchase a virtual business solution, contact Kate Spellman, SVP, Managing Director, UBM Studios at 516 562 7383 or kate.spellman@ubm.com.

To follow UBM Studios on Twitter, visit http://twitter.com/UBMStudios, to follow on Facebook, visit UBM Studios and to follow on LinkedIn, visit UBM Studios.  

About UBM TechWeb

UBM TechWeb, the global leader in technology media and professional information, enables people and organizations to harness the transformative power of technology. Through its core businesses – media solutions, marketing services and professional information – UBM TechWeb produces the most respected and consumed brands, applications and services in the technology market. More than 14.5 million business and technology professionals (CIOs, IT and IT Support managers, Web & Digital professionals, Software and Game developers, Government decision makers, and Telecom providers) actively participate in UBM TechWeb's communities. UBM TechWeb brands includes: global face-to-face events such as Interop, Game Developers Conference (GDC), Web 2.0, Black Hat and VoiceCon; large-scale online networks such as InformationWeek, Light Reading and Gamasutra; research, training, and certification services, including HDI, Pyramid Research, and InformationWeek Analytics; and market-leading magazines such as InformationWeek and Wall Street & Technology. UBM TechWeb is part of UBM, a global provider of media and information services for professional B2B communities and markets.

About UBM Studios (www.ubmstudios.com)

UBM Studios is a leader in virtual events and virtual business solutions.  A pioneer with virtual platforms, UBM Studios delivers deep expertise in live and online events that brings business value to customers.  UBM Studios connects, educates and enables virtual communications through a portfolio that fits every budget.  UBM Studios is the only virtual event provider to offer platform, content, audience recruitment, reporting and social marketing and gaming.   UBM Studios virtual events include Virtual Trade Shows, Virtual Career Fairs, Virtual Seminar Centers, Virtual Resource Centers, Virtual Product Launch, Virtual Business Continuity, Virtual Corporate Meetings, Virtual Sales Meetings, Virtual Focus Group Centers and Virtual Training.  UBM Studios delivers a complete global communication solution in Asia, Europe and North America in industries including, health, finance, technology, building and education.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com