UBM TechWeb's InformationWeek and Symantec Presented the Smarter Security, Stronger Protection Virtual Event

Platform Provided by UBM Studios

Jul 19, 2010

CHICAGO, July 19 /PRNewswire/ -- UBM TechWeb's InformationWeek and Symantec presented the Smarter Security, Stronger Protection virtual event on July 15, 2010.  The virtual event brought together business technology professionals to discuss current threats to sensitive customer data, best practices, strategies and technologies for protecting it.  The event was presented by UBM TechWeb's InformationWeek, sponsored by Symantec and UBM Studios provided the 3D platform. According to Forrester, the virtual events market has growth rates over 30 percent yearly, with a growing interest and demand coming from corporate clients, media and internet users.

(Photo: http://photos.prnewswire.com/prnh/20100716/NY36385)

(Photo: http://www.newscom.com/cgi-bin/prnh/20100716/NY36385)

Outside of a business' own credit and bank accounts, a customers' personal information is one of the world's hottest black-market commodities.  The majority of all IT security breaches – whether executed by hackers, thieves, or malicious insiders – involve the loss of sensitive customer passwords, account data, or credit card information.

InformationWeek's Steve Kovsky, Contributing Editor and Conference Chair, Curtis J. Franklin, Contributing Editor and Conference Co-Chair, Symantec's Kevin Rowney, Director of Symantec Breach Response and Co-Founder of Vontu, Cindy Chen, Product Marketing Manager, and John Engels, Product Management came together to discuss strategies for safeguarding customer data.

The event offered key content focused on:

  • Why customer data is an irresistible target for hackers
  • What are targeted attacks
  • How the Hydraq attack worked to steal information from the world's biggest companies
  • How the security threat landscape has changed
  • Why you need to protect your small business
  • What are some key security best practices
  • How you can leverage the same world-class techniques that are protecting customer data at the most sophisticated enterprise companies – without hiring a full-time security staff or spending next year's entire it budget

The virtual event drew 1,059 business technology professionals and 591 live attendees.

For more information about InformationWeek virtual events, please contact Martha Schwartz at mschwartz@techweb.com.

For additional information on UBM Studios or to purchase a virtual business solution, contact Kate Spellman, SVP, Managing Director, UBM Studios at 516 562 7383 or kate.spellman@ubm.com.

To follow UBM Studios on Twitter, visit http://twitter.com/UBMStudios, to follow on Facebook, visit UBM Studios and to follow on LinkedIn, visit UBM Studios.

UBM TechWeb

UBM TechWeb, the global leader in technology media and professional information, enables people and organizations to harness the transformative power of technology.  Through its core businesses – media solutions, marketing services and professional information – UBM TechWeb produces the most respected and consumed brands, applications and services in the technology market.  More than 14.5 million business and technology professionals (CIOs, IT and IT Support managers, Web & Digital professionals, Software and Game developers, Government decision makers, and Telecom providers) actively participate in UBM TechWeb's communities.  UBM TechWeb brands include: global face-to-face events such as Interop, Game Developers Conference (GDC), Web 2.0, Black Hat and VoiceCon; large-scale online networks such as InformationWeek, Light Reading and Gamasutra; research, training, and certification services, including HDI, Pyramid Research, and InformationWeek Analytics; and market-leading magazines such as InformationWeek and Wall Street & Technology.  UBM TechWeb is part of UBM, a global provider of media and information services for professional B2B communities and markets.

About UBM Studios (www.ubmstudios.com)

UBM Studios is a leader in virtual events and virtual business solutions.  A pioneer with virtual platforms, UBM Studios delivers deep expertise in live and online events that brings business value to customers.  UBM Studios connects, educates and enables virtual communications through a portfolio that fits every budget.  UBM Studios is the only virtual event provider to offer platform, content, audience recruitment, reporting and social marketing and gaming.  UBM Studios virtual events include Virtual Trade Shows, Virtual Career Fairs, Virtual Seminar Centers, Virtual Resource Centers, Virtual Product Launch, Virtual Business Continuity, Virtual Corporate Meetings, Virtual Sales Meetings, Virtual Focus Group Centers and Virtual Training.  UBM Studios delivers a complete global communication solution in Asia, Europe and North America in industries including, health, finance, technology, building and education.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets.  UBM's businesses inform markets and serve professional commercial communities – from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists – with integrated events, online, print and business information products.  Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently.  For more information, go to www.ubm.com.

Contact

Kate Spellman

UBM Studios

Kate.spellman@ubm.com

516 562 7383



SOURCE UBM Studios