UBM Studios Produces UBM Everything Channel's 'MES On Demand: East' Virtual Event

Combines Content, Audience and User Engagement

May 27, 2010

CHICAGO, May 27 /PRNewswire/ -- UBM Studios, the leader in world-class user engagement, is producing UBM Everything Channel's "MES On Demand: East" virtual event.  UBM Studios combines the right content with audience recruitment and an engaging user experience targeting the midsize enterprise market.  The virtual trade show began on Tuesday, May 25, 2010 and will go through Tuesday, August 17, 2010.  The event extends the life and reach of the Midsize Enterprise Summit East event that took place April 18-21, 2010 in Boca Raton, FL.  

(Photo: http://www.newscom.com/cgi-bin/prnh/20100527/NY12182 )

MES On Demand: East was designed to provide technology vendors with the opportunity to continue to engage with IT and business decision makers from midsize enterprises looking to identify technologies and strategic approaches to save money and streamline businesses. The virtual trade show generates qualified leads, builds brand awareness, compares technology providers, finds new solutions to existing problems, allows for networking with clients and prospects and sharing event content with colleagues.

According to the Meetings & Incentive Travel Magazine's survey (June 2009), a survey of nearly 1000 people in the events industry across all sectors – one of the largest surveys carried out in the UK meetings industry – showed 70 percent of corporate organisers and 64 percent of intermediary agencies predict a growth in the number of virtual conferences such as webinars and a reduction in the number of live events in the coming year.

Virtual events offer many business benefits:

  • A cost-effective communications solution that is ideal for post-recession budgets
  • Reach audiences that don't normally travel for business
  • Result in qualified leads for organizations of all sizes and across all industries
  • Content can be archived and reused
  • Content can be easily shared with individuals who are unable to attend an in-person event.

Event sponsors attended with booth presence including, silver sponsors, Epicor, HP-Intel, IBM, Kaspersky, LifeSize, Radware, SonicWall, and TriGeo.  

For additional information on UBM Studios virtual events, contact Kate Spellman, SVP, Managing Director, UBM Studios at 516 562 7383 or kate.spellman@ubm.com.

To follow UBM Studios on Twitter, visit http://twitter.com/UBMStudios, to follow on Facebook, visit UBM Studios and to follow on LinkedIn, visit UBM Studios.

About Everything Channel (www.everythingchannel.com, www.channelweb.com)

Everything Channel, headquartered in Framingham, MA, is a technology marketing and sales solutions company.  Through its "Complete Technology Channel Solution," Everything Channel offers the right business tools to accelerate technology sales.  From branding and recruiting to marketing and sales, Everything Channel offers technology marketers the unmatched breadth and depth of global brands and market intelligence combined with unparalleled audience loyalty and credibility serving all technology sales channels through an extensive database.  Everything Channel provides innovative field sales and marketing solutions to the sellers of technology to achieve measurable and significant results.

About UBM Studios (www.ubmstudios.com)

UBM Studios, a UBM company, delivers next-generation virtual business solutions.  UBM Studios specializes in interactive human engagement and behavior with actionable turnkey products that fits every budget from pre-packaged solutions to unlimited custom design.  Through robust offerings including tradeshows, events, digital libraries, product launches, annual meetings, career fairs, sales meetings, training & learning centers and focus group centers, UBM Studios virtual events engage audiences, reduce costs and increase productivity.  Leading technology, healthcare, building, finance and insurance organizations have utilized UBM Studio's flexible and reliable virtual event platforms to deliver their events.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com.

SOURCE UBM Studios