Everything Channel Introduces ChannelCasts, Offers Live Interactive e-Learning Audio and Video Seminars that Reach the Solution Provider Community

Hewlett Packard and Intel Offer Initial ChannelCast Today "Preparing for 2010-Refreshing Your SMB Customer's IT"

Dec 10, 2009

Everything Channel, a UBM company, today introduced ChannelCasts, one-hour world-class web-based seminars that enable technology vendors to target key messages to solution providers and end users. Previously called NetSeminars, Everything Channel's ChannelCasts now offer a new platform, which includes a new user interface and Flash technology. ChannelCasts are ideal for new product announcements, to drive partner program recruitment and to stay ahead of the competition.

(Logo: http://www.newscom.com/cgi-bin/prnh/20091210/NY23644LOGO )

"We've produced hundreds of successful events and we are very excited to offer an enhanced program to our customers. We provide a turnkey approach focused on qualified leads throughout the process. We are very pleased to help our audience deliver those qualified leads and partner prospects to help drive technology sales in the channel," said Nanci Oehrlein, Marketing Director, Live & Virtual Events, Everything Channel.

Everything Channel's ChannelCasts include a 60 minute webcast, providing a fully interactive learning environment, including an editorial driven educational presentation, followed by a sponsor presentation, online polling and features a real-time question and answer session. All ChannelCasts are archived on Channelweb.com for 12 months after the event.

  Everything Channel offers three ChannelCast options:
  --  Editorial ChannelCasts:  Reach solution providers with editorial
      content and marketing messages from sponsor via a one hour video
      webcast Flash platform.
  --  Audio ChannelCasts:  Reach solution providers through a one hour audio
      and slide webcast platform.
  --  Custom ChannelCasts:  Reach solution providers or end users with a
      customizable ChannelCast production.

Everything Channel's robust Audience Engagement Group enables technology vendors to deliver their messages to targeted audiences to generate partner prospects and sales leads. Technology vendors receive qualified leads, including the list of qualified attendee registrants and archived registrations, up to three months from the date of the event.

Everything Channel's initial ChannelCast takes place today at 2:00 PM Eastern/11:00 AM Pacific. Sponsored by Hewlett Packard and Intel, the event is entitled "Preparing for 2010 - Refreshing your SMB Customer's IT." All indicators point to a widespread IT refresh for 2010 as SMBs begin to replace aging technology and work towards greater efficiency and building revenue. Market Expert Dan Neel and his guests Michael Nordstrom, Manager, PSG-A Small Business Marketing, Hewlett Packard and Michael Swain, Channel Sales and Marketing Manager, Intel will provide the inside scoop on new, proactive refresh strategies and messages that will help drive new revenues for 2010.

For technology vendors interested in ChannelCasts sponsorship opportunities, contact Lisa MacKenzie at lisa.mackenzie@ec.ubm.com or 949-223-3627. For custom opportunities, contact Kevin McCluskey at kevin.mccluskey@ec.ubm.com or 508-416-1152.

Everything Channel (www.everythingchannel.com, www.channelweb.com)

Everything Channel, headquartered in Framingham, MA, is the one-stop shop for managing and accelerating technology sales. From branding and recruiting to marketing and sales, Everything Channel offers technology marketers the unmatched breadth and depth of global brands and market intelligence combined with unparalleled audience loyalty and credibility serving all technology sales channels through an extensive database. Everything Channel provides innovative field sales and marketing solutions to arm the sellers of technology with the resources they need to achieve measurable and significant results.

About United Business Media Limited (www.unitedbusinessmedia.com)

United Business Media Limited (UBM) is a global media and marketing services company that informs markets and brings the world's buyers and sellers together at events, online, in print, and with the information they need to do business successfully. UBM serves professional and commercial communities, from IT professionals to doctors, from journalists to jewelry dealers, from farmers to pharmacists around the world. UBM employs more than 6,500 people in more than 30 countries. UBM's businesses operating in the US include CMPMedica, Commonwealth Business Media, Everything Channel, PR Newswire, RISI, TechInsights, TechWeb and Think Services. UBM is listed on the London Stock Exchange (UBM.L) and has a market capitalization of $1.6 billion.

  Nanci Oehrlein
  Everything Channel
  516 562.5858

First Call Analyst:
FCMN Contact: franzman@beyondwords.com

Photo: http://www.newscom.com/cgi-bin/prnh/20091210/NY23644LOGO
PRN Photo Desk, photodesk@prnewswire.com

SOURCE: Everything Channel

CONTACT: Nanci Oehrlein, Everything Channel, +1-516-562-5858,

Web Site: http://www.everythingchannel.com/