Everything Channel Launches the Institute for Partner Education & Development Speakers Bureau, Channel Thought Leaders Deliver Hands-on Training, Workshops and Speaking Engagements

PRNewswire
FRAMINGHAM, Mass.
(:UBM.L)
Jan 16, 2009

FRAMINGHAM, Mass., Jan. 16 /PRNewswire-FirstCall/ -- Today, Everything Channel, a division of United Business Media, announced the launch of the Institute for Partner Education & Development (IPED) Speakers Bureau, which specializes in matching and placing channel thought leaders with technology companies for advanced, hands-on training, workshops and speaking engagements. IPED's world renowned speakers offer channel managers key insights into the technology channel, to help accelerate channel revenue. IPED applies proven best practices to deliver customized recommendations that help accelerate channel revenue through access to exclusive data and expert analysis.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090116/NY59765LOGO )

"The most successful technology vendors in the channel take the time to understand how Solution Providers run their businesses operationally as well as from a sales and technology perspective. We at IPED understand what makes Channel Partners tick, and when IPED teaches front-line sales and marketing teams how to better establish meaningful business relationships with partners rather than just checking sales numbers, we see higher levels of engagement in addition to measurable improvements in sales productivity," said Toni Clayton Hine, Vice President and Managing Director, IPED.

IPED's Speakers Bureau covers the following topics:

Management Best Practices

  • Realigning your channel sales organization to increase margins and profits
  • Lowering sales cost and increasing productivity
  • Relating the business model to the organizational model
  • Developing your partners service culture with high utilization attainment
  • Compensation plans for consultants and for managers
  • Successful implementation of change into your organization
  • Transition strategies for change management
  • Management techniques to increase profits from your current business

Financial Management

  • P & L Benchmarks for the top industry performers
  • Attributes of the better P & L performers
  • Expense analysis
  • Improving cash flow
  • Billing techniques
  • Accounts Receivable techniques
  • Project timing and revenue flows
  • Budgeting to improve profits
  • Preparing your business for an exit strategy, the M & A process, types of deal structures
  • Valuations of businesses similar to yours and how to lay the ground work to improve your company's valuation

Sales

  • Best Practices for selling high-margin technology solutions
  • A simple, repeatable process for identifying and qualifying real opportunities
  • Tactics for engaging senior business decision makers in the technology sales process
  • Keys to winning new business without resorting to discounts
  • Increase the average win-rate for competitive sales opportunities
  • Reduce the length of the average sales cycle
  • Boost the average gross margin for sales transactions
  • Cross selling to drive profitability

Marketing

  • Marketing requirements for winning new customers and protecting your install base
  • A clear and understandable model for measuring campaigns and tracking your real ROI
  • Tactics for generating qualified sales leads in 30 days
  • Elements of a lasting and meaningful solution provider brand
  • Increase the number of qualified leads created by lead generation campaigns
  • Increase the number of qualified prospects who attend sales seminars
  • Reduce the cost of wasted marketing materials and sales tools

IPED Speaker Bureau analysts include:

  • Toni Clayton Hine, Vice President, Managing Director
  • Greg Haskell, Principal Consultant
  • Carolyn April, Principal Analyst
  • Stan Elbaum, Practice Director, Worldwide Channel Intelligence & Analysis
  • Ryan Morris, Practice Director, Worldwide Channel Development & Consulting

The IPED Speakers Bureau has helped improve the channel profitability of leading vendors such as CA, Juniper, BMC, Siemens, APC, Xerox, Symantec, Novell, Avaya, Liebert/Emerson, Panasonic, Websense, Citrix, Sony, Adtran, PGP, Intel, NetApp, SAP, IBM, HP, Microsoft, McAfee, HDS, Autodesk, AMD, Citrix, Red Hat, Tessco, SAP and EMC.

A complete list of topics and information about IPED's speakers can be found at: http://www.everythingchannel.com/IPEDspeakersBureau.htm or contact John Machado, IPED Director of Business Development, at 508-416-1126 or jmachado@everythingchannel.com

Everything Channel (www.everythingchannel.com, www.channelweb.com)

Everything Channel is the one-stop shop for accessing, enabling, managing and accelerating technology sales channels. From branding and recruiting to marketing and sales, Everything Channel offers technology marketers the unmatched breadth and depth of global brands and market intelligence combined with unparalleled audience loyalty and credibility serving all technology sales channels through an extensive database. Everything Channel provides innovative sales and marketing solutions to arm the sellers of technology with the resources they need to achieve measurable and significant results.

About United Business Media Limited (www.unitedbusinessmedia.com)

United Business Media Limited (UBM) is a global media and marketing services company that informs markets and brings the world's buyers and sellers together at events, online, in print, and with the information they need to do business successfully. UBM serves professional and commercial communities, from IT professionals to doctors, from journalists to jewelry dealers, from farmers to pharmacists around the world. UBM employs more than 6,500 people in more than 30 countries. UBM's businesses operating in the US include CMPMedica, Commonwealth Business Media, Everything Channel, PR Newswire, RISI, TechInsights, TechWeb and Think Services. UBM is listed on the London Stock Exchange (UBM.L) and has a market capitalization of $1.6 billion.

    Contact
    Dan Neel
    Everything Channel
    (212) 600-3326
    dneel@everythingchannel.com
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PRN Photo Desk, photodesk@prnewswire.com

SOURCE: Everything Channel

Web site: http://www.everythingchannel.com/
http://www.unitedbusinessmedia.com/