Manhasset, NY – December 13, 2007 – CMP's InformationWeek, the market-leading business technology brand in advertising market share and readership and reach to the most influential IT decision making audience, announces the launch of InformationWeek Canada – a partnership with QMP Media.
InformationWeek Canada follows in the footsteps of long-term, highly successful global brands from InformationWeek. InformationWeek is in all the markets that matter most when it comes to IT spending and priority, including, Germany, Brazil, and China. The inaugural issue of InformationWeek Canada launches with the March 2008 issue to 27,000 qualified business technology decision makers – the largest qualified reach of IT decision makers in Canada. InformationWeek Canada online is already available to provide Canada's most influential IT decision makers insight to today's business technology issues. It can be found at www.informationweek.ca.
The Canadian IT market is projected to grow 7.1% from 2006 to 2011; with a total IT spending in 2011 of $105.2 billion. Recognizing this important market, InformationWeek Canada sets out to be the go-to source of technology information; delivering valuable and actionable content to help IT decision makers develop more competitive business solutions.
Click Here to view the 2008 InformationWeek Canada Media Kit.
InformationWeek – In The Markets That Matter
InformationWeek provides technology marketers with numerous media buying possibilities on a global level. The InformationWeek brand can be found in all of the key industrial markets in the world. InformationWeek's unique content blend of technology issues and global economic issues makes InformationWeek an editorial leader in all markets where we operate, extending our value as a marketing partner for any global marketer.
For more information on how InformationWeek can help you achieve your marketing goals and extend your reach with a comprehensive portfolio of publications, online offerings and events, both nationally and globally, contact:
International Contact - Ralph Lockwood, [email protected], 408.879.6666
US Contact - Brandon Friesen, [email protected], 415.947.6213
InformationWeek is the media brand of choice for more than 2 million business technology decision makers, focusing on defining the business value of technology. InformationWeek engages with millions of business technology executives worldwide through its magazine editions, online sites, research platforms, and peer-to-peer events. InformationWeek is consistently recognized for its commitment to excellence and innovation, and has received several of the industry's top media accolades, including top spots in BtoB Magazine's Media Power 50, Circulation Excellence Awards from Circulation Management Magazine and several awards from the American Society of Business Publication Editors (ASBPE).
CMP (http://www.cmp.com/) is a media and marketing solutions company serving the technology industry. With the leading online, event and print brands in all technology market categories, and with services and tools that reach beyond traditional advertising, CMP shapes and influences the technology industry worldwide. CMP publishes highly respected media brands such as TechWeb, InformationWeek, ChannelWeb, CRN, EE Times and TechOnline; produces major industry events such as Interop, Web 2.0 Expo, XChange, Game Developers Conference and the Embedded Systems Conferences; and provides business information and marketing services such as the International Customer Management Institute, Semiconductor Insights and Second Life consulting for technology marketers. CMP is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion. For more CMP news, go to cmp.com/news.
Contact: Ellen Asuncion