TechMash Boston Kicks Off With Industry Keynotes, In-Depth Tutorials and Interactive Demonstrations

Thousands of Attendees Gather at Hynes Convention Center for Three Major Conferences Under One Roof

PRNewswire
BOSTON
Sep 18, 2007

BOSTON, Sept. 18 /PRNewswire/ -- CMP Technology today kicked off TechMash 2007 (http://www.cmp.com/techmash), bringing together hundreds of attendees and exhibitors for three conferences -- Embedded Systems Conference, Software Development Best Practices, and RFID World -- at the Hynes Convention Center in Boston on September 18-21.

The crowd today enjoyed keynote presentations including Jim McCarthy, President, McCarthy Technologies who detailed for the audience how to successfully aggregate the intelligence of their employees to solve tough problems and achieve greatness at will. Also, David Intersimone, VP of Developer Relations and Chief Evangelist of CodeGear took to the stage and spoke of the great changes in today's software development world and what the future of software development looks like in our virtual world.

Ivar Jacobson of Ivar Jacobson International is to take the stage later in the day to discuss how adopting complete processes does not make practical sense, rather how people should mix and match ideas for software development practices.

Attendees gathered during the first day of the conference for interactive tutorials. During the next three days conference attendees will be able to attend more than 250 tutorial sessions, from hour-long instruction to day-long in-depth lessons. Today's sessions included:

Embedded Linux Jumpstart with William Gatliff
Java Jumpstart with Michel de Champlain
DSP Demystified with John Edwards
Extreme Wireless with Larry Mittag

Tomorrow the shows will gain even more momentum as the exhibit floor opens featuring more than 200 companies including AMD, Mentor Graphics, Microsoft, National Instruments (NI), Seagate Technology, IBM, Telelogic and more.

For more information please visit http://www.cmp.com/techmash.

About CMP

CMP (http://www.cmp.com/) is a media and marketing solutions company serving the technology industry. With the leading online, event and print brands in all technology market categories, and with services and tools that reach beyond traditional advertising, CMP shapes and influences the technology industry worldwide. CMP publishes highly respected media brands such as TechWeb, InformationWeek, ChannelWeb, CRN, EE Times and TechOnline; produces major industry events such as Interop, Web 2.0 Expo, XChange, Game Developer Conference and the Embedded Systems Conferences; and provides business information and marketing services such as the International Customer Management Institute, Semiconductor Insights and Second Life consulting for technology marketers. CMP is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion. For more CMP news, go to cmp.com/news.

Contact:
Leslie Denson (Horn Group on behalf of CMP)
ldenson@horngroup.com
(781) 356-7100

Contact:
Linda Uslaner
luslaner@cmp.com
(516) 562-7685

SOURCE: CMP Technology

CONTACT: Leslie Denson of Horn Group, +1-781-356-7100,
ldenson@horngroup.com, for CMP Technology; or Linda Uslaner of CMP Technology,
+1-516-562-7685, luslaner@cmp.com

Web site: http://www.cmp.com/
http://www.unitedbusinessmedia.com/