CMP Media Announces 2005 Business Technology Optimization Excellence Awards

Now Accepting Nominations for Outstanding Achievements in BTO

PRNewswire
MANHASSET, N.Y.
Apr 11, 2005

CMP Media, a leading integrated media company providing essential information and marketing services to the technology and healthcare industries, has launched the third annual Business Technology Optimization (BTO) Excellence Awards and is now accepting submissions from leading companies who have adopted BTO and maximized the business value of IT.

Sponsored by Mercury Interactive Corporation and presented by InformationWeek, Optimize and Network Computing, the 2005 CMP BTO Excellence Awards will recognize companies that can demonstrate how they have extended the principles of BTO to align IT and business strategy, and maximize the business results from IT across their organizations.

"In order to succeed in today's business climate, organizations are taking monumental steps to further align their business and IT initiatives to help drive optimal performance," said Michael Friedenberg, vice president/publisher of InformationWeek Media Network and member of the BTO Excellence Awards judging panel. "Companies honored this year will demonstrate how they use business technology optimization initiatives to deliver high levels of customer satisfaction, control costs, and minimize risks."

One BTO Excellence Award will be granted in each of the following four categories:

   -- Optimizing IT for Business Growth
   -- Implementing IT Governance Best Practices
   -- Optimizing Service Oriented Architecture Applications
   -- Achieving IT Process Excellence

Delegates from the winning companies will receive complimentary registration, a three-night stay in a luxury suite and round-trip airfare to the InformationWeek Fall Conference taking place September 18 - 21, 2005 at the Westin Mission Hills Resort and Spa in Rancho Mirage, California. The four winners will be honored during a special awards ceremony held on September 19, 2005. Following the conference, each of the winning companies will have their best practice featured in a full-page custom advertorial appearing in InformationWeek, Optimize and Network Computing.

Nominations for this year's BTO Excellence Awards are now being accepted. The deadline to submit is July 22, 2005. For more information and to submit an entry, please visit http://www.btoawards.com/.

About CMP Media LLC

CMP Media LLC (http://www.cmp.com/) is a leading integrated media company providing essential information and marketing services to the entire technology spectrum-the builders, sellers and users of technology worldwide. Capitalizing on its editorial strength, CMP is uniquely positioned to offer marketers comprehensive, integrated media solutions tailored to meet their individual needs. Its diverse products and services include newspapers, magazines, Internet products, research, direct marketing services, education and training, tradeshows and conferences, and custom publishing.

   CONTACT:

   Pamala McGlinchey
   CMP Media LLC
   Tel: 650-513-4543
   E-mail: pmcglinc@cmp.com

SOURCE: CMP Media LLC

CONTACT: Pamala McGlinchey of CMP Media LLC, +1-650-513-4543,
pmcglinc@cmp.com

Web site: http://www.btoawards.com/
http://www.cmp.com/