EE Times and eeProductCenter Announce the 'Ultimate Products' Program: A New Product Rating Service for the Electronics Community

PRNewswire-FirstCall
MANHASSET, N.Y.
May 24, 2004

CMP Media's EE Times and eeProductCenter, the next generation new product resource for the electronics industry, announce a unique editorial program that presents the best new product introductions ranked by the electronics industry. Ultimate Products, a special quarterly print supplement in EE Times, will report on the "best" newly introduced products nominated and rated by readers of EE Times and eeProductCenter. The first supplement will be published June 28.

"The electronics industry introduces thousands of new components and subsystems each quarter," said Paul Miller, group vice president of CMP Media's Electronics Group, which publishes EE Times and eeProductCenter. "With the help of our editorial experts at EE Times and eeProductCenter, our readers and product users now have the opportunity to identify and review the most significant new products on the basis of technical significance and usability."

Under the direction of EE Times senior editors Stephan Ohr and Marty Gold, and eeProductCenter editors, new products were selected in seven major technology categories. The following are the top three finalists in each of the seven Ultimate Product categories:

   -- Analog ICs
       - Andigilog: Silicon Thermistor
       - National Semiconductor: Online Design Tool
       - Analog Devices Inc.:  Auto-Zero Amplifier

   -- Processors, Controllers and Memory
       - Analog Devices Inc.: DSP
       - The Mathworks: Texas Instrument Software Development Tool
       - Cirrus Logic: CPU Line

   -- Components, Interconnects and Electromechanical
       - Optek Technology: Optical Sensor Pair
       - ERNI Electronics Inc.: MicroSpeed Connector System
       - Microbridge Technologies, Inc.: Micro-Resistor

   -- Logic and Programmable Logic
       - Analogix Semiconductor:  IC
       - Analog Devices Inc.: Analog Crosspoint Switch
       - Xilinx Inc.: FPGA

   -- Power Components and Sources
       - Power One: Integrated Development Tool
       - Linear Technology: DC/DC converter
       - Valence Technology, Inc.: Lithium-ion Battery System

   -- RF and Microwave
       - Integration Associates: Next Generation Wireless Chipset
       - Cypress Semiconductor Corporation: Radio SoC
       - Microtune, Inc.: Silicon Tuner

   -- Test and Measurement
       - Tektronix: Oscilloscopes
       - Aeroflex Inc.: Signal Analyzer
       - Agilent Technologies: Logic Analyzer

  The results of more than 1,000 voters produced more than 12,000 mentions*.

Advertising in this special supplement closes May 28. For more information, contact local sales representatives at http://www.eet.com/salescontacts.html

About eeProductCenter

eeProductCenter (http://www.eeproductcenter.com/) is a comprehensive online resource for new product announcements and reviews of the latest integrated circuits and electronics components. eeProductCenter draws on the experience of EE Times editors to break new product information first, helping to speed the engineer's product selection process. eeProductCenter is part of the EE Times Network (http://www.eetimes.com/), the largest online source of electronics industry news, how-to design and product information. In 2004, the EE Times Network celebrates its 10 year anniversary of online innovation. CMP Media LLC, headquartered in Manhasset, NY, publishes eeProductCenter and EE Times.

About CMP Media

CMP Media LLC (http://www.cmp.com/) is a leading integrated media company providing essential information and marketing services to the entire technology spectrum -- the builders, sellers and users of technology worldwide. Capitalizing on its editorial strength, CMP is uniquely positioned to offer marketers comprehensive, integrated media solutions tailored to meet their individual needs. Its diverse products and services include newspapers, magazines, Internet products, research, direct marketing services, education and training, trade shows and conferences, and custom publishing.

  * TargetGroups LLC, May 2004.

   For more information contact:
   Steve Paul
   Marketing Director, EE Times
   781-839-1326

SOURCE: CMP Media LLC

CONTACT: Steve Paul, Marketing Director, EE Times, +1-781-839-1326

Web site: http://www.cmp.com/
http://www.eetimes.com/
http://www.eeproductcenter.com/

Company News On-Call: http://www.prnewswire.com/comp/181993.html