UBM Channel Extends XChange IT Executive Event Portfolio with Addition of Midwest Technology Leadership Symposium

Jul 25, 2012

FRAMINGHAM, Mass., July 25, 2012 /PRNewswire/ -- UBM Channel today announced the addition of the Midwest Technology Leadership Symposium (MTL) to its growing roster of XChange IT Executive Events. The only Midwest-based IT executive symposium, the annual event draws an influential, exclusive audience, provides access to distinguished local and national CIOs, and supports the advancement of information technology in the Great Lakes region. By combining forces with industry veteran XChange Events, symposium attendees will now benefit from greater access to compelling and timely research, influential and inspiring speakers, dynamic networking and unique peer sharing opportunities.  Over time, XChange Events will look to replicate the symposium in additional regions to engage CIOs from around the country. 

(Logo: http://photos.prnewswire.com/prnh/20120725/NY46266LOGO)

The first event extension is planned for November 8, 2012 in Indianapolis.  The 2013 MTL for Detroit is scheduled for May 22nd. Please visit http://www.midwesttechnologyleaders.com for more information and updates.

According to Lisa MacKenzie, Senior Vice President of Events, UBM Channel, "The Midwest Technology Leadership Symposium is a valuable addition to our current portfolio of XChange IT Executive events, helping to reach an influential community in the Great Lakes region and underscores our commitment to connecting IT executives with leading vendors across industries to accelerate the IT decision making process and reduce the length of the sales cycle.  The joint relationship provides both parties an opportunity to offer IT executives compelling and relevant opportunities to debate, explore and discuss the most pressing IT issues facing executives today."   

Rob Palmer, President of Arzika LLC, has spearheaded the Midwest Technology Leadership Symposium for nearly a decade.   Palmer adds, "We are thrilled to join with XChange Events and celebrate the achievements of the IT community by extending the benefits of the annual Midwest Technology Symposium to executives across the country. Through this relationship, our attendees will benefit from the wealth of content, research and resources UBM Channel uniquely offers to the market and we are grateful for the opportunity to work with seasoned professionals to enhance the annual symposium."

To learn more about this new event, please visit: http://www.xchange-events.com/mtl12

XChange Events
Part of the UBM Channel family, XChange Events connect technology builders, sellers and buyers through a diverse number of live and virtual events, designed to help attendees share best practices, network with peers and gain exclusive market intelligence from industry editors and analysts.   Organized into three categories, XChange Events offers channel events, IT executive events and on demand virtual events to address every aspect of today's evolving IT market.   For more information, please visit: http://www.xchange-events.com/

UBM plc (www.ubm.com)
UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

Press Contact:
Betzi-Lynn Hanc, Marketing Manager
UBM Channel
508.416.1182
betzi.hanc@ubm.com

SOURCE UBM Channel


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