Digital Marketers from Around the World Gather in Southern California for Online Marketing Summit

Pandora, LinkedIn, Cisco & More to Keynote at Leading Digital Marketing Event; First Time Expo Features Leading Online Marketing Solutions from Companies Driving Growth & Innovation

Jan 23, 2012

SAN FRANCISCO, Jan. 23, 2012 /PRNewswire/ -- Online Marketing Summit, produced by UBM TechWeb, introduces a conference lineup of speakers from global companies like Cisco, Dish Network, HP and SAP, who will present worldwide perspectives an all aspects of online marketing.  As the industry's premier event and only conference covering all digital marketing disciplines, Online Marketing Summit also announces new program elements and the addition of Pandora's Heidi Browning, Senior VP of Strategic Solutions, to the keynote lineup.  Online marketers will come together in San Diego, February 6-9, 2012 at the Hilton San Diego Bayfront. For more information visit: http://www.onlinemarketingsummit.com/.

Featured speakers sharing their best practices from the online marketing front lines, with real data around digital marketing in the United States and worldwide, include:

 

"Every year the world's top digital marketing minds descend on San Diego for Online Marketing Summit – an event rich in all areas of digital, including search, social and mobile commerce," said Aaron Kahlow, Founder and Chair, Online Marketing Summit. "With an expanded keynote lineup, new program elements and an educational conference that offers a world-wide perspective spanning all topics of online marketing, this event is a must-attend for best practices as we shape the global community of digital marketing."

Building on Online Marketing Summit's history as an educational conference, the program has expanded to include the Online Marketing Bootcamp which features over 20 intensive workshops across all major online marketing topics and all skill levels, taught by leading professionals and practitioners. In addition, the event will feature two new tracks: Mobile Marketing, covering how market leaders connect email marketing with social, mobile, and video to create experiences that drive business growth and build brands; and Content Marketing for Social Engagement, which focuses on how to incorporate social media into campaign planning and execution and to measure ROI from social media activities.  Unique to the event program are expert labs, which offer a one-on-one consultation with experts in social media tools, web analytics, search, usability, email and more.

As an educational platform, Online Marketing Summit presents a program rich in digital marketing content and unmatched in terms of depth and breadth.  The event features over 100 sessions and case studies, rich networking opportunities and, for the first time, an Expo, showcasing the latest technologies, agencies and consultancies representing the complete mix of online and integrated marketing solutions.  Diamond Sponsors include Hoovers and Silverpop; Platinum Sponsors Business Online, Eloqua and True Influence; and Gold Sponsors AsterData, bizo, Couch & Associates, Inc., ektron, ion Interactive, Northbound DGS and VisiStat.

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About Online Marketing Summit
Online Marketing Summit (OMS) offers an educational environment that facilitates incredible learning, networking and collaboration opportunities amongst marketers, executives and digital professionals. OMS is singularly committed to its mission to educate marketers on the emerging best practices of online marketing through a professional development conference and exhibition. More than 12,000 marketers have learned, collaborated and networked at OMS events over the years. For more information, visit www.onlinemarketingsummit.com.

About UBM TechWeb
UBM TechWeb, the global leader in technology media and professional information, enables people and organizations to harness the transformative power of technology. Through its three core businesses – media solutions, marketing services and paid content – UBM TechWeb produces the most respected and consumed brands and media applications in the technology market. More than 14.5 million business and technology professionals (CIOs and IT managers, Web & Digital professionals, Software Developers, Government decision makers, and Telecom providers) actively engage in UBM TechWeb's communities and information resources monthly. UBM TechWeb brands include: global face-to-face events such as Interop, Web 2.0, Black Hat and Enterprise Connect; award-winning online resources such as InformationWeek, Light Reading, and Network Computing; and market-leading magazines InformationWeek, Wall Street & Technology, and Advanced Trading. UBM TechWeb is a UBM plc company, a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.

SOURCE UBM TechWeb

For further information: CONTACT: Joylyn Tanner, PR Manager, +1-415-947-6319, jtanner@techweb.com