UBM's Everything Channel Presented 'The Secret to Succeeding in the SMB Market' for VARs and Vendors Targeting the SMB Market - Now Available On Demand

CHICAGO, Sept. 20 /PRNewswire/ -- UBM's Everything Channel presented the "The Secret to Succeeding in the SMB Market" on September 15, 2010 from 11AM-6PM ET.  Ninety-nine percent of businesses are small and medium-sized and represent a huge opportunity for VARs and vendors. This virtual event provides detailed information for VARs to understand the markets, products and future technologies they must invest in for the remainder of 2010 and into 2011. UBM Studios, a leader in virtual events and virtual business solutions, provided the 3D platform for the event.  The event is now available on demand.

(Photo: http://photos.prnewswire.com/prnh/20100920/NY67813 )

(Photo: http://www.newscom.com/cgi-bin/prnh/20100920/NY67813 )

The virtual event outlines hot vertical markets such as healthcare, how VARs can sell cloud to SMBs as well as recently-introduced products that can help them go into SMBs, create solutions and succeed.

Highlights of the event include:

• The editorial keynote panel "Getting Vertical in SMB" focuses on best practices for VARs going vertical and what kind of ROI they are driving for their customers and their business.
• The featured Editorial Panel Session "The SMB Cloud Opportunity" focuses on best practices for VARs taking to the cloud and what kind of ROI they are driving for customers. A hands-on primer with discussion about what is working and what is not working in the SMB cloud market.
• Test Center Review: Hot New Products For SMBs.  The CRN Test Center looks at the best and most interesting products unveiled in 2010 and explain how VARs can integrate them into solutions and take advantage of the new feature sets.

The event includes an Auditorium and Exhibit Hall with booths from platinum sponsors Eset, Iomega and Microsoft; gold sponsors EMC and RSA; and silver sponsors Idealstor and Kodak.  In the Networking Lounge event attendees were able to chat with peers one-on-one or in group chats.  All presentations were immediately available on demand.

The virtual event drew 1,668 registrants and 676 live attendees.  

For additional information on UBM Studios or to purchase a virtual business solution, contact Kate Spellman, SVP, Managing Director, UBM Studios at 516 562 7383 or kate.spellman@ubm.com.

To follow UBM Studios on Twitter, visit http://twitter.com/UBMStudios, to follow on Facebook, visit UBM Studios and to follow on LinkedIn, visit UBM Studios.  

About Everything Channel

Everything Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, Everything Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. Everything Channel is a UBM company. To learn more about Everything Channel, visit us at http://www.everythingchannel.com.

About UBM Studios (www.ubmstudios.com)

UBM Studios is a leader in virtual events and virtual business solutions.  A pioneer with virtual platforms, UBM Studios delivers deep expertise in live and online events that brings business value to customers.  UBM Studios connects, educates and enables virtual communications through a portfolio that fits every budget.  UBM Studios is the only virtual event provider to offer platform, content, audience recruitment, reporting and social marketing and gaming.   UBM Studios virtual events include Virtual Trade Shows, Virtual Career Fairs, Virtual Seminar Centers, Virtual Resource Centers, Virtual Product Launch, Virtual Business Continuity, Virtual Corporate Meetings, Virtual Sales Meetings, Virtual Focus Group Centers and Virtual Training.  UBM Studios delivers a complete global communication solution in Asia, Europe and North America in industries including, health, finance, technology, building and education.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetization of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organized into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com

SOURCE UBM Studios