Everything Channel's Institute for Partner Education & Development Kicks-Off Channel Masters Program June 4-6, 2008Year-Long Program Offers Channel Managers Insight into the Minds of Their Partners and PeersPRNewswire Everything Channel's (formerly CMP Channel) Institute for Partner Education & Development (IPED), the global leader in technology sales, today announced the 2008 Channel Master Program, which begins June 4-6, 2008 at the DoubleTree Hotel in Waltham, MA. The year-long program offers senior channel managers insight, tools and techniques necessary for developing and executing successful channel strategies. In addition to the three-day program, IPED offers monthly channel intelligence webinars. (Logo: http://www.newscom.com/cgi-bin/prnh/20080512/NYM101LOGO ) (Logo: http://www.newscom.com/cgi-bin/prnh/20080505/NYM117LOGO-a ) Gaining and growing market share in today's technology marketplace depends on a vendor's ability to design, execute and measure a channel strategy that is differentiated from competitors. In today's increasing multi-vendor environment partners are constantly evaluating the vendors included in their sales opportunities. To attract the attention of the best partners and cause them to invest their time, money and resources, vendors must align their objectives with the business drivers of the top performing partners. IPED's Channel Masters program offers innovative best practices for Channel managers as well as access to extensive channel research. Channel Masters learn, collaborate, and build effective channel strategies that impact and accelerate partner revenue goals. IPED's Channel Masters program includes market specific knowledge that increases partner engagement, including: -- How to allocate sales resources to achieve specific results;
-- Proven partner enablement tools that work in the field;
-- Knowledge sharing with peers from industry leading companies;
-- Hands-on channel "business simulation" exercise;
-- Interact with solution providers to get first hand perspectives;
-- Gain access to a wealth of channel research and data;
-- Training, certification, marketing strategies and incentive programs;
and
-- Next generation co-marketing and Marketing Development Funds programs
and tools that work
Throughout the year of membership, Channel Masters also have access to IPED's exclusive research built from a 30-year archive of Solution Provider data from the Everything Channel database. The Channel Masters Program costs $9,995. For more information, visit http://www.iped.com/cm.php?id=38, contact Carrie Holder, IPED Engagement Manager, at cholder@everythingchannel.com or 415-947-6381 to learn what partners really care about and how to best optimize channel initiatives. Contact Kate Spellman Everything Channel (516) 562-7383 kspellman@everythingchannel.com First Call Analyst: http://www.newscom.com/cgi-bin/prnh/20080505/NYM117LOGO-a AP Archive: http://photoarchive.ap.org/ AP PhotoExpress Network: PRN13 PRN Photo Desk, photodesk@prnewswire.com SOURCE: Everything Channel CONTACT: Kate Spellman of Everything Channel, +1-516-562-7383, Web site: http://www.iped.com/cm.php?id=38 |