Everything Channel's CRN Named One of the Most Powerful Business-to-Business Advertising Venues by BtoB MagazineSecond Consecutive Year CRN Named to Media Power 50 ListPRNewswire-FirstCall Everything Channel (formerly CMP Channel), the global leader in technology sales, today announced that its flagship media outlet, CRN, has been recognized as one of the most influential business-to-business advertising venues in publishing. This is the second consecutive year that CRN has been named to the Media Power 50 list, produced by Crain Communication Inc. CRN, which can be found online at www.channelweb.com, provides the sellers of technology with the crucial information and analysis needed to drive their company's sales. (Logo: http://www.newscom.com/cgi-bin/prnh/20080505/NYM117LOGO-a ) "For 30 years CRN has been the most influential venue for the technology Channel. We are thrilled to be recognized on this list for the second consecutive year. It demonstrates our continued commitment to technology marketers and our audience," said Robert Faletra, Chief Executive Officer, Everything Channel. The BtoB Media Power 50 looks at the top advertising venues as ranked by media buyers, industry analysts, and BtoB editors and reporters. Data such as ad revenue and audience were evaluated, and all participants were polled for their opinions on the most powerful and targeted b-to-b advertising venues. Other media outlets named to the ninth annual Media Power 50 include The Wall Street Journal, The New York Times, and Forbes.com. The Media Power 50 was published in today's issue of BtoB magazine. This is the third award Everything Channel has won this year. Last month min's presented Everything Channel with two Best of the Web awards -- one for the marketing campaign behind the launch of ChannelWeb.com and the second for its first virtual trade show. Everything Channel continues to strengthen its portfolio with new marketing solutions and business tools to help the technology Channel accelerate sales and grow their businesses. New solutions include domestic and international face-to-face IT events (Vision Events®); a workflow tool that helps create efficiencies in Request for Proposals (RFPs) and proposal building through configuration technology solutions (eXalt's multi-vendor workflow tool); a promotions tool to manage incentives (MTC Performance's spiff solutions); a business growth and management tool (M&A Forum); and a service that provides real-time product catalog, availability and pricing on demand (VARStreet). Everything Channel (http://www.everythingchannel.com/, http://www.channelweb.com/) Everything Channel (formerly CMP Channel) serves as the one stop shop for the sales channel that drives 75 percent of technology sales throughout the world. IT suppliers and Solution Providers turn to Everything Channel to manage and accelerate their business. Everything Channel provides the answer to strategy and branding, online marketing, research/market intelligence, lead generation, branded and custom events, education and workflow tools targeted to those who buy and sell through the Channel. Everything Channel is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/ ), a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion. Contact Kate Spellman Everything Channel (516) 562-7383 kspellman@everythingchannel.com FCMN Contact: franzman@beyondwords.com Photo: NewsCom:http://www.newscom.com/cgi-bin/prnh/20080505/NYM117LOGO-a AP Archive: http://photoarchive.ap.org/ PRN Photo Desk, photodesk@prnewswire.com SOURCE: Everything Channel CONTACT: Kate Spellman of Everything Channel, +1-516-562-7383, Web site: http://www.unitedbusinessmedia.com/ |