Telcos Can Emulate Internet Business Models to Reclaim Revenue, New Report FindsTelecom operators are fighting back against Internet upstarts by transforming their service-layer architectures and business models, says Services Software InsiderPRNewswire NEW YORK, April 7, 2008 /PRNewswire/ -- The success of Internet service providers is driving telecom operators to transform their service-layer architectures and business models to extract a bigger share of revenue from the IP services value chain, according to the latest report from Light Reading's Services Software Insider (http://www.lightreading.com/servsoftware), a paid research service of Techweb's Light Reading (http://www.lightreading.com/). Telco SOA Frameworks: A Blueprint for Service-Layer Transformation explains what IT-based service-layer transformation is, how vendors are describing the scope of IT transformation in reference architectures, and how such architectures can be used to guide the implementation of a next-generation service-layer infrastructure using service-oriented architecture (SOA) principles and technologies. It also profiles three of the newest contenders in the IT transformation market -- Alcatel-Lucent, Amdocs, and Nokia Siemens -- that want to capture a significant share of IT transformation investment and evaluates how their grand designs stack up against each other and those of other IT transformation vendors. For a list of companies profiled in this report, go to: http://img.lightreading.com/ssi/pdf/ssi0408companies.pdf "Telecom transformation started on the infrastructure side with the disruptive development of all-IP networks, originally designed to make operators more competitive with one another," says Caroline Chappell, research analyst with Light Reading's Services Software Insider and author of the report. "But network transformation unleashed the power of the Internet, spawned a new breed of service providers that feeds off it, and created further competition outside the traditional telecom business. These Internet competitors are now forcing telecom operators to look at business transformation." Vendors have largely defined blueprints to support their broad visions for IT transformation, but they are in a race to build out the complete set of SOA interfaces for all the component services included in their reference architectures, Chappell says. "The transformed IT layer is therefore being viewed by leading-edge telcos and vendors as a new source of revenue, with SOA component exposure leading to new types of managed-service and software-as-a-service opportunities," she says. Key findings of Telco SOA Frameworks: A Blueprint for Service-Layer Transformation include: -- After network migration and transformation, service-layer
transformation is where the next big wave of telco investment will take
place.
-- Vendor service-layer transformation blueprints now erase the
distinctions formerly made between the service delivery framework and
the service management framework.
-- Alcatel-Lucent, Amdocs, and Nokia Siemens intend to take on the IT
systems integrators as they target telco service-layer transformation
dollars.
-- Vendors are racing to build out the complete set of SOA interfaces to
ease integration in their service-layer architectures.
Telco SOA Frameworks: A Blueprint for Service-Layer Transformation provides critical insight and analysis for a range of industry participants, including: -- Telecom operators needing insight into how SOA-based service-layer
transformation can help maintain and grow customer relationships in the
emerging Web 2.0 environment
-- Telecom and IT technology suppliers assessing the most likely prospects
for growth and development in the service transformation sector
-- OSS/BSS/SDF suppliers needing a better understanding of the
opportunities and challenges presented by business and infrastructure
transformation, and their roles in network operator implementations
-- Investors looking for insight into the impact that service-layer
transformation will have on the telecom services sector, and which
companies are best positioned to succeed
Telco SOA Frameworks: A Blueprint for Service-Layer Transformation is available as part of an annual single-user subscription (six issues) to Light Reading's Services Software Insider, priced at $1,295. Individual reports are available for $900 (single-user license). To subscribe, or for more information, please visit: http://www.lightreading.com/servsoftware. For more information on all of Light Reading's Insiders, please visit http://www.lightreading.com/research. To request a free executive summary of the report, or for details on multi-user licensing options, please contact: Jeff Claudino Director of Sales Insider Research Services 619-229-9940 claudino@lightreading.com Press/analyst contact: Dennis Mendyk Managing Director Insider Research Services 201-587-2154 mendyk@heavyreading.com About Light Reading Founded in 2000, Light Reading (http://www.lightreading.com/) is the ultimate source for technology and financial analysis of the communications industry, leading the media sector in terms of traffic, content, and reputation. It reaches an extensive audience of executives and technologists within the telecom and enterprise networking communities, as well as the financial/industry analysts and investors who track these sectors. Light Reading was acquired by United Business Media in August 2005. About TechWeb TechWeb, the global leader in business technology media, is an innovative business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb produces the most respected and consumed media brands in the business technology market. Today, more than 10 million business technology professionals actively engage with and rely on our global face-to-face events, including Interop, Web 2.0, Black Hat and VoiceCon; online resources such as the TechWeb Network, Light Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and The Financial Technology Network; and the market leading, award-winning InformationWeek, Wall Street & Technology, TechNet and MSDN Magazines. TechWeb also provides end-to-end services ranging from next-generation performance marketing, custom media, research, and analyst services. TechWeb is a division of United Business Media (http://www.unitedbusinessmedia.com/ ), a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion. SOURCE: Light Reading Insider CONTACT: Jeff Claudino, Director of Sales, +1-619-229-9940, Web site: http://www.lightreading.com/ |