GDC China Strengthens Its Global Line-Up of Keynote Speakers, Adding Sony Online Entertainment Executive, Greg Short, and Epic Games China CEO, Paul Meegan, to the RosterMajor Chinese and Western Game Companies Represented at the Event's Tools Display Expo and Career Fair; Full Speaker Line-Up Now Available OnlinePRNewswire SAN FRANCISCO, Aug. 22 /PRNewswire/ -- The Game Developers Conference China (GDC China), taking place August 27-29, 2007 at the Shanghai International Convention Center, announced today the addition of two keynote presenters to its already strong line-up of influential Chinese and Western speakers. Hosted by the CMP Game Group -- the premier provider of events, services and media to the games industry -- and leading technology, media and events company, IDG, GDC China will offer an insider's viewpoint of the game business in China. In "Embracing Disruption," his keynote address for the Online Game Development and Business Track, Greg Short, Director of Platform Product Development at Sony Online Entertainment (SOE), will share his insights on the online game development sector in China and its future direction. Short currently oversees the strategic and tactical roadmap for SOE's web-based technologies and services and is the driving force behind SOE's industry leading data driven web sites and Station Players™ services. Short was hired by SOE in 2004 to lead efforts in the production of comprehensive player and community services for EverQuest II. "The Possibilities and Perils of Production Outsourcing and How it's Changing the Way Games Are Made," the keynote for the Outsourcing and Next Generation games track, will be presented by Paul Meegan, CEO and Co-founder of Epic Games China. Meegan will explore how AAA quality and fresh creativity are empowering publishers and independent developers to make more money making better games for less. Meegan will share his thoughts on successful outsourcing practices, building a studio in China, and the challenges that lie ahead. "Greg Short and Paul Meegan, two of the biggest names in the games business, will provide attendees a great perspective of the games market from both a western and Chinese point of view," said Meggan Scavio, Senior Conference Manager, GDC China. "With our first-class line-up of speakers, combined with the support shown from the developer and publisher community, GDC China is set to become a mainstay of the Chinese games industry calendar." GDC China's content is programmed by an advisory board consisting of local Chinese developers who share a commitment to promoting and supporting their country's game industry. In conjunction with the top-level conference schedule, the event will also offer attendees the chance to explore the Tools Display Expo and Career Fair, where they will network with some of the premier names in the Chinese and international game industry. Exhibitors include Ubisoft, Epic Games China, Nokia, NVIDIA, Electronic Arts (EA), IGS, Winking Entertainment, XPec, Shanghai ZiZhu, and more. For more information, please visit http://www.gdcchina.cn/en/index.htm About the CMP Game Group (http://www.cmpgame.com/) The CMP Game Group delivers essential information and enables community within the game industry through events, services, and media. The group's flagship products include the Game Developers Conference and the Webby Award-winning Gamasutra.com. For more information, please visit http://www.cmpgame.com/. About CMP Technology (http://www.cmp.com/) CMP Technology is a marketing solutions company serving the technology industry. Through its market-leading portfolio of trusted information brands, CMP has earned the confidence of more technology professionals than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in ways that yield superior return on investment. CMP Technology is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion. About IDG (http://www.idg.com/) International Data Group (IDG) is the world's leading technology media, events, and research company. IDG publishes more than 300 magazines and newspapers in 85 countries including CIO, CSO, Computerworld, GamePro, InfoWorld, Macworld, Network World, and PC World. IDG's online network includes more than 450 Web sites spanning business technology, consumer technology, digital entertainment and gaming worldwide. IDG's lead generation service, IDG Connect, matches technology companies with an audience of engaged, high-quality IT professionals, influencers, and decision makers. IDG is a leading producer of more than 750 technology-related events including LinuxWorld Conference & Expo, Macworld Conference & Expo, DEMO, and IDC Directions. IDC, a subsidiary of IDG, is the premier global provider of market intelligence, advisory services, and events. Over 850 IDC analysts in 50 countries provide global, regional, and local expertise on technology and industry opportunities and trends. SOURCE: CMP Game Group CONTACT: Craig Sinel, craig@fortyseven.com, or Sibel Sunar, Web site: http://www.cmpgame.com/ |