Sun Microsystems Sponsors the First Extensive IT State of the Market Research by CMP Technology and Advanced Alchemy in Eastern Europe

Research to be presented at XChange Eastern Europe, February 5-7 in Budapest, Hungary

PRNewswire
MANHASSET, N.Y.
Jan 18, 2007

MANHASSET, N.Y., Jan. 18 /PRNewswire/ -- The CMP Channel Group today announced that Sun Microsystems, Inc. will sponsor the first State of the Channel Market research fielded by CMP Technology's Institute for Partner Education and Development (IPED) and Advanced Alchemy, UK. The research will be presented at XChange Eastern Europe, February 5-7 in Budapest, Hungary.

The research will focus on the topic of Channel dynamics and profitability in Eastern Europe. This first of its kind research will highlight data in four countries: Russia, Poland, Hungary and the Czech Republic. Monty Cornell, Director of Research for CMP's Channel Group will present the research at XChange Eastern Europe.

"The XChange conference is a perfect way for us to reach global partners. In this type of forum we are able to outline the benefits of our partner programs and learn what partners need to grow their businesses," said Nancy Fuller, Director, Global Channel Marketing, Sun Microsystems. "This research will also continue to help us position ourselves as a thought leader in the region."

XChange Eastern Europe will take place February 5-7 at the Hotel Intercontinental in Budapest, Hungary. The three day event brings together qualified and profiled decision making Solution Providers, resellers and integrators from across Central and Eastern Europe along with top industry vendors in diverse technology areas to build business relationships. XChange Eastern Europe will bring together vendors, distributors and resellers from Central and Eastern Europe including Bulgaria, Croatia, the Czech Republic, Hungary, Lithuania, Poland, Romania, Russia, Serbia/Montenegro, Slovakia, Turkey and Ukraine.

"The event offers an interactive environment for vendors and technology integrators as well as IT consultants to meet in a non-competitive setting and learn about new technologies, market trends and how to build and manage partnerships better. We are strongly committed to helping foster new relationships and growth opportunities for the global channel community," said Nancy Hammervik, vice president, XChange Events, CMP Technology's Channel Group.

For additional information about XChange Eastern Europe, go to: http://www.cmpxchange.com/xchangeee. To attend the XChange Eastern Europe or for information on sponsorship opportunities, contact Alison Say at +44 (0) 20 7921 8719 or asay@cmp.com.

About CMP Channel Group (http://www.cmpchannelgroup.com/)

CMP Channel Group is the one stop shop customers turn to in order to meet their global sales channel objectives from access to execution. Through use of its print products which include CRN and VARBusiness, their accompanying websites, the broader ChannelWeb network, the Group's XChange worldwide face-to-face conferences and the Institute for Partner Education & Development (IPED), vendors are able to accelerate sales through the channel. CMP Channel Group provides a worldwide answer to advertising, branding and marketing services, lead generation, market intelligence, branded and custom events, education of solution providers and best practices for vendors.

About CMP Technology (http://www.cmp.com/)

CMP Technology is a marketing-solutions company serving the technology industry. Through its market-leading portfolio of trusted information brands, CMP has earned the confidence of more technology professionals than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in ways that yield superior return on investment. CMP Technology is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion.

Contact
Kate Spellman
CMP Channel Group
(516) 562-7383

SOURCE: CMP Technology

CONTACT: Kate Spellman of CMP Channel Group, +1-516-562-7383

Web site: http://www.cmp.com/
http://www.cmpxchange.com/xchangeee
http://www.cmpchannelgroup.com/
http://www.unitedbusinessmedia.com/

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