Cover Your Assets With a Clear Telematics Strategy, Report Recommends

Given a confusing array of options, developing a comprehensive telematics strategy is crucial to protect moving enterprise assets, says Unstrung Enterprise Insider

PRNewswire
NEW YORK
Jan 8, 2007

NEW YORK, Jan. 8 /PRNewswire/ -- Companies with numerous mobile and portable assets need to develop a comprehensive telematics deployment strategy, for a variety of reasons that range from compliance requirements to cost and productivity benefits, finds the latest report published by Unstrung Enterprise Insider (http://www.unstrung.com/enterprise), a paid research service of CMP Technology's Light Reading (http://www.lightreading.com/).

"Enterprise Telematics: Covering Your Assets" analyzes the current state of telematics technology. It identifies and evaluates the top issues that CIOs and IT managers should consider when developing and executing a strategy for telematics deployment. It also includes product and strategy profiles for a dozen leading suppliers of telematics technologies and services, including Motorola, Qualcomm, Siemens, and newcomer satellite entry TerreStar Networks.

"CIOs and IT managers have more choices than ever when it comes to telematics products and services," notes Tim Kridel, research analyst for Unstrung Enterprise Insider and author of the report. However, having more choices means that, more than ever before, those decision makers need to develop a strategy before deploying a telematics solution.

"Telematics is a long-term commitment. Consumers tend to replace their cellphones every 18 to 24 months on average, while the turnover rate at enterprises is somewhat longer. Telematics modules, however, routinely stay in service for several years or longer. A module installed in a truck, for instance, might be in service for a decade or more. As a result, decisions such as vendor and network technology shouldn't be made lightly, because they determine the total cost of ownership and the ability to add applications over many years."

Key findings of the report include:
* Telematics is still primarily an after-market sector, but that's slowly
changing
* CDMA2000 telematics radio modules are pricier than GSM/GPRS units
* Multi-technology telematics solutions are likely to become common by the
end of this decade
* The shutdown of analog cellular networks over the next two years is an
issue for telematics applications that are used in remote areas of North
America
* Interoperability issues frequently limit telematics applications and the
business case for them

"Enterprise Telematics: Covering Your Assets" provides critical data and analysis for a range of industry participants, including:

* Enterprise IT managers and decision-makers involved in planning and
administering telematics initiatives
* Suppliers of telematics modules
* Service providers targeting the enterprise sector with telematics
solutions
* Investors evaluating the competitive positioning and long-term prospects
of startup and established suppliers in the telematics sector

"Enterprise Telematics: Covering Your Assets" is available from Unstrung Enterprise Insider for $900. For more information, please visit: http://www.unstrung.com/enterprise.

For more information about the entire line of Insider research services available from CMP Technology's Light Reading, please visit: http://www.lightreading.com/research.

For additional information, to request a free executive summary of the report, or for details of multi-user licensing options, please contact:

Lee Salem
Sales Director
415-947-6144
salem@heavyreading.com
Press/analyst contact:
Dennis Mendyk
Managing Director
201-587-2154
mendyk@heavyreading.com
About CMP Technology

CMP Technology (http://www.cmp.com/) is a marketing solutions company serving the technology industry. Through its market-leading portfolio of trusted information brands, CMP has earned the confidence of more technology professionals than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in ways that yield superior return on investment. CMP Technology is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion.

SOURCE: Unstrung Enterprise Insider

CONTACT: Lee Salem, Sales Director, +1-415-947-6144,
salem@heavyreading.com, or Press\analysts, Dennis Mendyk, Managing Director,
+1-201-587-2154, mendyk@heavyreading.com, both for Unstrung Enterprise Insider

Web site: http://www.unstrung.com/enterprise
http://www.lightreading.com/