CMP Technology Presents 'Knowledge in Real Time' - Momentum Builds for 15th Annual Embedded Systems Conference Boston, September 25-28

Fall's Largest Embedded Gathering for Electronic Engineers Offers Real Time ... Networking ... Innovations ... Training ... and Racing

PRNewswire
BOSTON
Jul 20, 2006

BOSTON, July 20 /PRNewswire/ -- CMP Technology today announced the program for its 15th annual Embedded Systems Conference Boston ( http://www.esconline.com/boston ), running September 25-28 at the Hynes Convention Center. The event is the fall's must-attend forum for electronics engineers, and offers "Knowledge in Real Time" -- networking, innovations, training, and racing ... all in real time.

ESC Boston is gaining momentum as the popularity of its top level exhibitors, training program, keynote presentations, and special events are contributing to a significant increase in early registration -- currently tracking 100 percent ahead year over year, and projected to contribute to a 30 percent increase in attendance at this year's event. Attendees will meet product experts from the industry's leading companies, network with peers, get up-to-the-minute technical training, participate in Sun Java Real Time-enabled slot car racing, and the first 2000 attendees will receive a FREE USB-based eZ430 MSP430 MCU Development Kit from Texas Instruments.

"Participating in ESC Boston means showcasing all of our latest digital and analog technology to the world's most inventive engineering minds," said Cornelia Huellstrunk, Advanced Embedded Control Developer Marketing, Texas Instruments. "In the fall timeframe, you can't get a bigger gathering of electronics and embedded systems engineers, so this is the place where we debut and display our newest innovations."

"We have made significant investments in the event and it is clear that Embedded Systems Conference is respected by visitors and exhibitors alike," said Paul Miller, senior vice president and group publisher of CMP Technology's Electronics and Software Development Groups. "The CMP Technology Electronics Group will be showcasing a number of our products on the show floor from EE Times to Virtual Labs. We're looking forward to a record breaking event that is already benefiting from a positive 'buzz' in the industry."

   Real Time ... Networking
ESC Boston Exhibit Floor Welcomes Industry's Top Players

More than 160 leading companies will showcase their latest advances in hardware, software and development tools on the exhibit floor. Attendees will get information from product experts at companies like AMD, Intel, NEC, Texas Instruments, Green Hills, Mentor Graphics and Sun Microsystems, compare products side-by-side, and share experiences with peers. The exhibit floor will be open Tuesday, September 26 (12:00pm - 8:00pm) and Wednesday, September 27 (10:00am - 4:00pm). For a complete list of ESC Boston exhibitors, visit: http://www.embedded.com/esc/boston/exhibitflr/.

"Electronics engineers are among the most innovative minds in technology," said Colin Miller, Group Manager of the .NET Micro Framework initiative at Microsoft. "We look forward to ESC Boston as it provides us with a focused opportunity to engage with these pioneers, get product feedback and discuss the future of embedded systems."

Real Time ... Innovation

Disruption Zone Showcases Groundbreaking Innovation from Leading Start- Ups

Debuting at ESC Boston, the Disruption Zone offers emerging companies access to influential electronics professionals through CMP Technology's comprehensive electronics group portfolio. The Disruption Zone will feature companies like Quantum Leaps, CorEdge, Quickfilter, Virtutech, Ultracell and others. Companies in the Disruption Zone will receive turnkey exhibit space at ESC Boston, print and online advertising, and a slot at a special invitation- only luncheon, where each of the participants will have five minutes to present their companies to an influential audience of venture capitalists, analysts and media.

   Real Time ... Training
Featured Classes

ESC Boston's comprehensive technical program meets the ever-changing training needs of embedded systems engineers and features 82 classes on eight tracks, ranging in topics across the technology map, including Linux & Open Source, Safety & Security, Eclipse, DSP, Hardware, UML/SysML, and Java. Attendees can also attend sponsored sessions to learn about specific solutions to unique design challenges, presented by AMD, Safenet, and FTDI Chip. For more information about ESC Boston's technical program and featured classes, visit: http://www.embedded.com/esc/boston/techprg.

Keynote Presentation and Industry Address, Tuesday, September 26

Marc Abrahams, editor and co-founder of the science humor magazine Annals of Improbable Research (AIR) will deliver the keynote presentation: "Improbable Research and the Ig Nobel Prizes" at 11:00am. He will describe improbable research that first makes people laugh, and then makes them think. Joe Jensen, general manager of marketing and platform programs for Intel's Communication and Infrastructure Group will deliver the Industry Address at 1:00pm, taking the audience on an exploration of tomorrow's embedded landscape, describing the revolution in digital technology trends.

Real Time ... Racing

Sun Microsystems Presents the Slot Car Competition, Featuring Sun Java Real-Time System

Takes conference attendees on a test run in the slot car competition to see how the Sun Java Real-Time System (Java RTS) can help predictably interact with the physical world.

To register for ESC Boston, visit http://www.embedded.com/esc/boston/registration/.

About the CMP Technology Electronics Group

The CMP Technology Electronics Group is the premier technology and business media brand serving the information needs of the creators of technology worldwide. Offering a full suite of products and services to reach electronics technology professionals throughout the world, the CMP Technology Electronics Group delivers the most targeted audience and actionable information to marketers in the electronics technology community. Each month, the CMP Technology Electronics Group delivers more than 1 million copies of its print publications, including EE Times, to subscribers in more than 23 countries and online visitors from 100 countries view more than 8 million pages on its Web sites in seven languages including EE Times Online and TechOnLine. More than 40,000 decision makers attend its Embedded Systems Conferences each year in Boston, Silicon Valley, China and Taiwan.

About CMP Technology (http://www.cmp.com/)

CMP Technology is a marketing solutions company serving the technology industry. Through its market-leading portfolio of trusted information brands, CMP has earned the confidence of more technology professionals than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in ways that yield superior return on investment. CMP Technology is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion.

  Contact:  Julia Konstantinovsky
Atomic Public Relations for CMP Media
julia@atomicpr.com
(415) 402-0230

SOURCE: CMP Technology

CONTACT: Julia Konstantinovsky of Atomic Public Relations,
+1-415-402-0230 or julia@atomicpr.com, for CMP Media

Web site: http://www.cmp.com/