CMP Media's Dr. Dobb's Journal Voted Best Developer Magazine for the Third Consecutive Year

PRNewswire-FirstCall
SAN MATEO, Calif.
Feb 7, 2005

Dr. Dobb's Journal (www.ddj.com) has once again been chosen by worldwide software developers as the "Best Developer Magazine" for both of the categories that are measured: Tools and Software Technologies, according to Evans Data Corporation in its just-released 2005 Developer Marketing Patterns Report (DMP).

Now in its 29th year of publication, not only does Dr. Dobb's Journal (DDJ) continue to be chosen as the world's best developer magazine, it continues to be the largest-circulated print publication as well. Janel Garvin, Vice President of Research at Evans Data Corporation stated, "Considering the editorial breadth of Dr. Dobb's Journal, it's no surprise it was also chosen as the most trusted publication for tools among Windows, Linux and UNIX developers as well as C/C++ and Visual Basic/VB.NET developers. Among Java developers, DDJ tied with its sister publication, Software Development magazine, for the most trusted publication for new software technologies."

These survey results are reflective of an intense reliance and deep sense of loyalty for DDJ held by many software developers and architects. A Lead Software Engineer and Dr. Dobb's Journal reader for nine years, recently stated that, "I use DDJ to keep up on trends in the industry and to make sure that the old adage 'don't use it, you lose it' doesn't apply to me! I enjoy the breadth of articles each month, as well as the consistent good quality of the technical material. If I am interviewing a candidate for a SW engineering position and that person tells me that they read DDJ that is always a feather in their cap."

Michael Goodman, Publisher of Dr. Dobb's Journal, says, "It is important to recognize the unique relationship DDJ has with Master Software Builders and Architects, and the marketing opportunities this affords vendors." Mr. Goodman goes on to say, "DDJ's leading position results in an edge that no other magazine can deliver to technology vendors. As 2005 unfolds, we will be increasingly presenting vendors with new programs to reach and educate these important buyers."

About Evans Data Corporation

Evans Data (www.evansdata.com) provides comprehensive software development market intelligence, maintaining a research panel of more than 15,000 developers. The DMP Report studies approximately 500 software developers' attitudes about marketing methods and technologies.

About Dr. Dobb's Journal

Since 1976, the award-winning magazine, Dr. Dobb's Journal, has been the only magazine to cover cross-platform business-systems development in serious depth. The Dr. Dobb's family of products (Dr. Dobb's Journal, DDJ.com and various ancillary products, such as e-zines, Webinars, etc.) is developed exclusively for the industry's most advanced and experienced software development professionals, and provides advanced tools and techniques using relevant, real-world solutions. This approach attracts and delivers the Master Software Builders and Architects who are involved in designing and building software strategies for their organizations.

About CMP Media

CMP Media LLC (www.cmp.com) is a leading integrated media company providing essential information and marketing services to the entire technology spectrum-the builders, sellers and users of technology worldwide. Capitalizing on its editorial strength, CMP is uniquely positioned to offer marketers comprehensive, integrated media solutions tailored to meet their individual needs. Its diverse products and services include newspapers, magazines, Internet products, research, direct marketing services, education and training, trade shows and conferences, and custom publishing.

Contact:
Jessica Marty
CMP Media LLC
916-782-7572
jmarty@cmp.com

SOURCE: CMP Media LLC

CONTACT: Jessica Marty of CMP Media LLC, +1-916-782-7572, or
jmarty@cmp.com

Web site: http://www.ddj.com/