Inaugural Hollywood and Games Summit in Full Swing; Film and Videogame Industry Visionaries Unite to Address Collaboration Between Movies and Interactive Entertainment

Conference Features Director Paul W.S. Anderson as Keynote

PRNewswire
LOS ANGELES
Jun 27, 2006

The Beverly Hills Hotel is packed today with business and creative visionaries from both the videogame and film industries for the first-ever Hollywood and Games Summit, presented by the CMP Game Group, host of the industry-leading Game Developers Conference (GDC), and entertainment trade publication The Hollywood Reporter. Influential decision-makers from both sides have gathered to address the increasing collaboration between film and interactive entertainment and how to best approach production methods and business models.

The inaugural event covers topics such as synchronized production, who and how to pitch to the other side, capturing the movie feel in game play, sharing marketing buzz, and cross-pollinating production techniques (such as pre-visualization). Focused sessions and a closing reception aim to allow both sides to exchange information and network.

"Our goal is to synchronize the creative and business leaders of game and film, and thereby take chance out of the collaboration equation," said Jamil Moledina, executive director of the GDC. "By peeling back the filtering layers that normally surround these visionaries, we enable a greater density of effective networking."

"Bringing together the creative people working in the intersection of film and videogames is long overdue," said Chris Marlowe, editorial director of digital media for The Hollywood Reporter. "Our keynote, Paul W.S. Anderson, is a great example of how properties can successfully cross from one media to another when done properly, and that is just one of the many topics today's conference will explore."

Prominent film director Paul W.S. Anderson (Resident Evil, AVP: Alien vs. Predator, the upcoming Castlevania) gives the Hollywood and Games Summit's keynote, discussing his vision for each of his films and his ability to create critically and financially successful films while drawing from and preserving the integrity of the original videogame inspiration. Other conference sessions include:

      Taking the Red Pill: Funding Models, Methods and Budgets
      Steve Krone, President and CEO, Village Roadshow Pictures
      Dave Perry, Founder, Shiny Entertainment, Atari and Principal,
      GameConsultant.com

      Who, When, Why, Where and How to Pitch
      Neil Young, Vice President & General Manager, Electronic Arts
      Los Angeles
      Steve Asbell, VP of Production, 20th Century Fox
      Moderated by Keith Boesky, Principal at Boesky & Co.

      Anatomy of a Cross-Over Hit
      Kevin Feige, President of Production Marvel Studios, Inc.
      Chris Archer, Executive Producer, Treyarch

      Establishing the Buzz for Collaborative Franchises
      Will Kassoy, Vice President, Global Brand Management, Activision, Inc.
      Gordon Paddison, Executive Vice President, Integrated Marketing, New
      Line Cinema
      Moderated by Seamus Blackley, Creative Artists Agency

      The Future of Distribution and Revenue
      Greg Canessa, General Manager, Xbox Live Arcade, Microsoft
      Sean Besser, Vice President, Business Development, Movielink
      Moderated by Cody Alexander, William Morris Agency

      The Cross-Pollination of Creative Techniques
      Steve Gray, Executive Producer, Lord of the Rings franchises,
      Electronic Arts Los Angeles
      Flint Dille, President, Ground Zero Productions and Bureau of Film and

      Games
      Moderated by Brent Weinstein, United Talent Agency

For more information about the event, please visit www.hollywoodandgames.com.

About the CMP Game Group (www.cmpgame.com)

A core provider of essential information to the professional game industry, the CMP Game Group offers market-defining content, and drives community through the Game Developers Conference, Game Developer magazine, the Webby Award winning Gamasutra.com, GDC London, the London Games Summit, the Serious Games Summit D.C., GDC Mobile, GDC Europe, the Independent Games Festival, the Game Developers Choice Awards, GDCTV, and GDC Focus on event series. For more information, please visit www.cmpgame.com.

About CMP Technology (www.cmp.com)

CMP Technology is a marketing solutions company serving the technology industry. Through its market-leading portfolio of trusted information brands, CMP has earned the confidence of more technology professionals than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in ways that yield superior return on investment. CMP Technology is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion.

About The Hollywood Reporter

The Hollywood Reporter is a must-read for entertainment's most powerful, influential professionals. More than 144,000 key decision makers worldwide rely on the publication for fuel for thought that enables success in a continually evolving business and creative environment. The Hollywood Reporter provides comprehensive coverage of the global entertainment industry with six editions: Daily; Weekly International; Special Issues; E-Mail; THR-East; and its Neal Award-winning Web site -- www.HollywoodReporter.com. The Hollywood Reporter is published by Netherlands-based VNU, the world's largest organization of entertainment-related publications and services.

SOURCE: CMP Game Group

CONTACT: Brian Rubin, ext. 287, brian@bohle.com, or Grace Kim, ext. 204,
grace@bohle.com, both of The Bohle Company, +1-310-785-0515, for CMP Game
Group; or Tara Gibb of CMP Game Group, +1-415-947-6219, tgibb@cmp.com; or
Lynda Miller of The Hollywood Reporter, +1-323-525-2153,
lmiller@hollywoodreporter.com

Web site: http://www.hollywoodreporter.com/

Web site: http://www.unitedbusinessmedia.com/

Web site: http://www.hollywoodandgames.com/

Web site: http://www.cmp.com/

Web site: http://www.cmpgame.com/