IBM Chairman Palmisano Says Company Will Shun Consumer Electronics And Focus on Enterprise

PRNewswire
MANHASSET, N.Y.
Mar 1, 2004

In a rare interview, IBM Chairman and CEO Sam Palmisano tells CMP Media's Channel Group publications, CRN and VARBusiness magazine, that the company will maintain its enterprise-only orientation and will avoid consumer electronics. The wide-ranging interview which appears in both publications simultaneously on March 1, also is posted at www.crn.com and www.varbusiness.com.

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Palmisano states, "We are enterprise. We [make] no bones of what we are." He tells CRN and VARBusiness why IBM will focus on that space: "It's faster growing than the other segments, [including] consumer. Better margins. On our model, it's very straightforward. We want to be able to generate return on invested capital better than the average."

Channel Group President Robert Faletra and VARBusiness Editorial Director Robert C. DeMarzo spoke with Palmisano on numerous topics at IBM's headquarters in Armonk, N.Y., in one of only three media interviews that he is scheduled to give during the year. Publication coincides with IBM PartnerWorld, being held in Las Vegas, Nev., Feb. 29 - March 3, 2004.

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   Contact:
   Gordon Plutsky
   VARBusiness Magazine
   (516) 562-7766

   Jason Chupick
   Plesser Associates
   (212) 420-8383 x108
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SOURCE: CMP Media LLC

CONTACT: Gordon Plutsky of VARBusiness Magazine, +1-516-562-7766, for
CMP Media; or Jason Chupick of Plesser Associates, +1-212-420-8383, ext. 108,
for CMP Media

Web site: http://www.cmp.com/
http://www.crn.com/
http://www.varbusiness.com/

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