CRN Wins GoldCirculation Management Magazine Recognizes CRN for Outstanding Achievement And Innovation in Magazine Circulation Marketing and ManagementPRNewswire CRN, the most trusted source of news and analysis for solution providers, integrators and e-businesses building technology solutions, announced today that it has won two Circulation Excellence Awards from Circulation Management magazine. Circulation Management, the magazine publishing industry's most comprehensive and authoritative source on strategic trends and ongoing developments affecting circulation management, awarded CRN co-gold in the Business Publications with 100,000 Circulation or Larger category, and the 1st Annual Internet Award for most Effective Use of the Internet for Circulation Marketing. "By mapping our editorial to the ever-evolving needs of our readers, identifying new readers and strategically growing our circulation in key areas, CRN has been able to consistently deliver a relevant and valuable audience to our advertisers," said Charlie Humphrey, CRN Vice President/Publishing Director. " To win prestigious awards such as these, says a lot about a 19-year-old publication in a market where other IT-related publications are constantly repositioning themselves to grow their circulation." The annual Circulation Excellence Awards (CEA) recognizes the strategic contributions of circulation to the overall success of consumer and B-to-B magazine publishing companies. Winners were selected upon consistently meeting objectives, the quality and innovativeness of their circulation marketing and management techniques, and the success of the circulation supporting the magazine's positioning with advertisers and readers. "Winning the first ever CEA for Internet Circulation Marketing is testimony to CRN's ability to engage our readers at all levels," said Lisa MacKenzie, CRN Publisher. "The way CRN currently allows subscribers to re- qualify, subscribe and perform all customer service functions on the Web has become integral to the way in which we interact with our readers and advertisers, so this award more than validates our strategy for meeting our audiences' needs." About CRN CRN is the nation's leading trade newsweekly that provides timely industry news and analysis for solution providers, integrators and e-businesses building technology solutions. It is the most trusted source of news for 117,500 channel professionals. A media leader in the high-tech industry, CRN provides the most comprehensive suite of online resources: http://www.crn.com/, the site where industry news breaks first; CRN Direct, a daily newsletter that brings personalized news to solution providers' desktops; and CRN News Radio, a daily news broadcast covering the solution provider channel and the industry. About CMP Media, LLC CMP Media, LLC (http://www.cmpnet.com/) is a leading high-tech media company providing essential information and marketing services to the entire technology spectrum-the builders, sellers and users of technology worldwide. Capitalizing on its editorial strength, CMP is uniquely positioned to offer marketers comprehensive, integrated media solutions tailored to meet their individual needs. Its diverse products and services include newspapers, magazines, Internet products, research, direct marketing services, education and training, trade shows and conferences, custom publishing, testing and consulting. CONTACT:
Lisa Murray
CRN
949-223-3652
lmurray@cmp.com
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SOURCE: CMP Media, LLC Contact: Lisa Murray of CRN, 949-223-3652, lmurray@cmp.com Website: http://www.crn.com/ Company News On-Call: http://www.prnewswire.com/comp/181993.html or fax, |