Mobile Commerce World Expands Keynote Lineup to Feature VeriFone, Visa, Discover, PayPal & MoreTelefonica and InformationWeek to Present Mobile Commerce Research ResultsJun 18, 2013 SAN FRANCISCO, June 18, 2013 /PRNewswire/ -- Today Mobile Commerce World announces an expanded keynote lineup, as well as conference highlights, including Telefonica and InformationWeek research about the generational acceptance of mobile commerce and industry adoption trends. Mobile Commerce World, the only event of its kind designed to help retail and enterprise executives create the most effective mobile commerce strategies, debuts June 24-26, 2013 at the Palace Hotel in San Francisco. For more information visit www.mcommworld.com. (Logo: http://photos.prnewswire.com/prnh/20130618/SF34019LOGO) VeriFone Vice President of Product Marketing, North America, Erik Vlugt, will take the Mobile Commerce World keynote stage to discuss how a lack of mobile commerce strategy presents a threat to business and customer experience. New additions to the Mobile Commerce World keynote and general session lineup also include:
Beyond the keynote presentations, Mobile Commerce World will host the unveiling of results from two industry research studies by Telefonica and InformationWeek. At a Mobile Monday evening reception on June 24, Telefonica will reveal findings from their Millennials Generation Study and lead a discussion with Facebook and Twitter executives about the savvy generation's attitudes toward the impact of mobile technology. Additionally, Rysavy Research will present results and analysis of InformationWeek's survey on enterprise adoption of mobile commerce. The session will take place in the Solutions Theater in the Expo Hall at 1:00 pm on Wednesday, June 26. "Mobile Commerce World is a unique conference and expo that was designed to comprehensively cover all of the topics that retail and enterprise business executives need to understand in their efforts to develop an effective mobile commerce strategy for their company," said Eliot Weinman, General Manager and Conference Chair. "Today's announcement rounds out our three day conference program that includes more than 120 speakers spanning more than 50 conference sessions." Mobile Commerce World and Mobile Monday Silicon Valley also welcome the most promising startup companies to the stage to pitch their ideas and emerging technologies to potential partners and clients. The Mobile Commerce Innovators Program includes fast-paced presentations from eight entrepreneurs, followed by reviews led by industry experts about how new solutions will shape the future of mobile commerce. Presentations will take place on Wednesday, June 26 at 1:30 pm. Follow Mobile Commerce World on Twitter @MobileCW About Mobile Commerce World About UBM Tech SOURCE UBM Tech For further information: Jamie Porter, 415-947-6306, jamie.porter@ubm.com |